[November 10, 2008]

Ai Media Group Wins Prestigious ADM Communications Award

NEW YORK --(Business Wire)-- Ai Media Group, the innovative search marketing firm based in New York, was honored with the prestigious ADM Communications award for their cutting-edge Search Engine Marketing Solution. The award, given by the Association of Directory Marketing (ADM), is an honor bestowed annually to the top advertising companies in North America as voted by their peers. Ai Media Group received the award after solving an industry problem by delivering more leads to national advertisers, making these pay-per-click marketing programs simple to implement, and focusing on online programs that run, not only on Google and Yahoo, but on the whole spectrum of online search.

"National advertisers have had no trouble bringing clicks to their websites, but what they really care about is new revenue," says Ai Media Group's National Sales Director, Mike Ostrom. "Although clicks are important, they shouldn't be the primary focus of most online campaigns. Advertisers want phone calls and submitted contact forms with detailed information about who and where they came from. You can have all of the clicks in the world, but most of the time it's a phone call or form submission that leads to revenue."

"Our experience in this field allows us to guide the agency world through the many pitfalls of search while providing business intelligence to our partners down to an IP level," says Sergio Alvarez, Chief Operating Officer of Ai Media Group. "We are well beyond clicks and calls. As an interactive arm to the agency community, what we provide is an in-depth look into each business behavior and we supply clear and concise ways to improve the bottom line. In today's economic climate, advertisers need to know their true cost per lead, not how much traffic they received."

The Ai Media Group solution targeted agencies (Certified Marketing Representatives) and white-labeled a solution that outperformed campaigns that these national advertisers were running on their own.

"We've run our own Search Engine Marketing programs for my agency as well as our clients with limited success," says Martin Riskam of the Dan/Matt agency. "Where Ai turns heads is their ability to turn clicks into leads. Advertisers are sophisticated and want calls, emails, and contact form submissions. The ability to listen to recorded phone calls makes a huge difference."

The Ai solution has worked so well for advertisers that agencies are using targeted paid placements to improve their bottom lines.

"The Ai product has been very successful in providing new business for our clients as well as for our agency," says Ralph Knight the Technical Director for the Michaels Wilder Agency in Arizona. "We have used many other lead generation products but the Ai product has delivered the most consistent results for us and has a Return-on-Investment that makes sense. No smoke and mirrors here; everything can be tracked. Ai not only provides consistent leads but the quality customer care and responsiveness of their staff make them an all around winner."

"At Ai Media Group, we believe that the tools we provide our advertisers to accurately measure Return-on-Investment and to examine every aspect of their campaigns has determined our industry leadership position," said Ron Trenka, CIO of Ai Media Group. "Ai Media impressed the ADM Awards Committee with its turn-key solution and results-driven offering. We congratulate them on this award," said Herb Gordon, ADM president and CEO.

About Ai Media Group:

The exemplary skills of Ai Media Group professionals have been at the forefront of search marketing, from digital advertising to Yahoo Yellow Pages, to bridging the gap into algorithmic search. Ai Media Group professionals have a proven record of providing measurable results to thousands of advertisers. The company's mission is to educate the marketplace on the newest offerings and act as consultants to enhance business decisions with strategic business intelligence. Ai Media Group's entire staff is well-versed on all aspects of search and is comprised of the industry's most knowledgeable and experienced specialists. For more information, visit http://aimediagroup.com/.

[ Back To TMCnet.com's Homepage ]

Discussions: