Challenge

This home décor company faced challenges boosting overall web traffic, increasing their monthly revenue through online sales, and achieving a more prominent name-brand recognition within the United States, particularly on the East Coast. The brand is well known on the West Coast where their brick and mortar stores are located.
challenge

Result

Ai Media Group’s program for this home décor company capitalized on paid search efforts that were able to pinpoint outstanding keywords that drove the most sales. Ai Media Group provided the client with a superior remarketing bucket, because of their search efforts. Real time bidding was also utilized in order to secure ad visibility across all networks. The program allowed Ai Media Group to deliver messages to web users who had previously visited the site. Most importantly, Ai Media Group was able to achieve online sales growth in areas where brand recognition was low. The home décor company’s ROI not only increased by 2,400%, but overall web traffic also rose by 300%. The number of conversions increased by just under 50%, as well. Ai Media Group advanced a campaign that increased brand recognition, lead generations, and orders.