Berkeley College is a private institution with campuses in New York and New Jersey, offering both graduate and undergraduate degrees and certificate programs.
Drive traffic to their website and increase enrollments online and on-campus.
Ai Media Group launched campaigns across multiple platforms, including Search, GDN, Facebook and YouTube. Our targeted approach increased awareness and spiked an overall surge in enrollments.
The YouTube campaign gained significant traction by reaching potential audiences outside of traditional
search methods. It increased brand awareness during the pre-enrollment seasons throughout the year. In addition, remarketing on YouTube resulted in 95% of all remarketing campaign leads.