Rallye Motors Mercedes-Benz

Rallye Motors Mercedes-Benz

One of the largest Mercedes-Benz dealerships in the New York Metro area

Challenge

  • Rallye Motors Mercedes-Benz’s main challenge was bringing in web leads. They had strong brand awareness in the region but weren’t penetrating the market at the desired level. Further, they were not convinced that their customer outreach program was successful.
  • Prior to Ai Media Group, they relied on soft metrics such as views and
    impressions which didn’t deliver strong conversion metrics.
  • Ai Media Group implemented a strategy to drive more traffic to their
    website, driving the right target audience (in market for a new car) with
    detailed reporting beyond just clicks.

Results

Lead generation numbers skyrockete

880 %

growth in leads

37%

decrease in cost-per-lead